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A cleaning website redesign that protects the rankings you already have

A cleaning website redesign should make your site faster and more complete without losing the search rankings your current pages already hold, which is why every redesign includes matched redirects rather than a fresh start that ignores your existing URLs.

Book a demoPlans from $117 a month

What it costs

  • Plans$117 a month
  • Build fee$647, after launch
  • Live in7 days
  • Revisions5 a month
  • Domain and hostingIncluded

Why cleaning companies usually redesign

The most common reasons are a slow page builder site that has picked up plugins over the years, no dedicated pages for the towns now served, and a quote form that was never updated as recurring plans were added. Each of those is addressed directly rather than patched, since patching a page builder site tends to add more weight rather than remove it.

Three reasons to redesign: a slow page builder site becomes fast custom-coded pages, no pages for your towns becomes a page per town, an outdated quote form becomes a quote form with your plans.

How the migration actually works

The new site is built alongside your current one, so nothing changes for visitors until launch day. Existing URLs are matched to their new equivalents and redirected, and pages with no clear equivalent are reviewed individually rather than left to redirect to the homepage, which search engines treat poorly.

What almost always improves

Speed is usually the largest jump, since page builder sites accumulate plugin weight over time that a custom-coded rebuild does not carry. Service area coverage is the second most common gap: many existing cleaning sites have one page listing towns served rather than a page built for each one.

What you get back on launch day

A redesign hands you more than a new look. On launch day your domain points at the new site, your old URLs redirect to their closest new equivalents, and the gaps the old site had, usually missing town pages, a buried quote form and no recurring plan pages, are filled. Each page gets a unique title and description, structured data and answer-first questions, and the whole site is built to a 90+ PageSpeed target on mobile and desktop. The build fee is invoiced only after you have approved the new site and it is live, so the switch never costs you before you have seen it.

What you get

Speed and ad spend

A faster page helps every paid click go further

Every site is built to load fast on a phone, with a 90+ PageSpeed target on mobile and desktop, and a layout that puts the quote button where a thumb expects it. That matters twice: more visitors stay long enough to book, and if you run Google Ads, the quality of your landing page is part of how Google ranks and prices your ads.

We build and host the landing pages. We do not manage ad campaigns or budgets; that stays with you or your ads provider.

  1. The page opens before patience runs out

    Custom code, almost no scripts and edge hosting mean the page is readable in the moment someone taps your listing or your ad, even on a weak signal in a parking lot.

  2. More of your paid clicks stay

    Every visitor who leaves before the page loads is an ad click you paid for and never used. A fast, clear page keeps more of the people you already paid to reach.

  3. Landing page quality counts

    Google says Ad Rank weighs the usefulness and relevance of your ad and your landing page, and lists landing page experience as one of the three parts of Quality Score. A relevant, fast service page is a better landing page than a slow homepage.

  4. That can lower what you pay per click

    In Google's own words, higher quality ads can often lead to lower costs per click. Your results still depend on your market, bids and competition, so we never promise a specific cost per click, percentage or position.

Sources: Google Ads Help, "About Ad Rank" (accessed 2026-09-18); Google Ads Help, "About Quality Score" (accessed 2026-09-18).

Every feature, every plan

What every plan includes, and what the top plans add

Every plan is the full managed website. Deep Clean Plus adds the AI Engine (receptionist, chat and messaging agents); White Glove Elite adds the Content Engine on top. Here is every feature, what it fixes for a cleaning company, what you have to do, and which plans include it.

  • Spotless Start $117/ month, live in 7 days
  • Deep Clean Plus $247/ month + usage, live in 10 days
  • White Glove Elite $597/ month, live in 15 days

The site itself

Turning visits into booked jobs

Getting found: SEO, AEO, GEO and schema

The AI Engine

Content that keeps working

  • Researched articles, every week

    Original articles on cleaning topics your customers actually search.

    • Spotless Start: included
    • Deep Clean Plus: included
    • White Glove Elite: included

Looking after it every month

Client outcomes

What client teams say about this part of the build

  • Page migration and redirect mapping for cleaning estimates

    Everyone talks about the new design; I cared more about where the old cleaning estimates links would land. We reviewed the full redirect map before launch and checked the destinations ourselves. Launching no longer meant abandoning everyone holding an old link.
    Dorothy DraperReception coordinator, oven and kitchen deep cleaning service Frederick, MD

  • Mobile navigation and page layout for cleaning estimates

    I tested the cleaning estimates page on my own phone before we approved anything. Everything a visitor needs is up top, and the inquiry button stands out properly. Sending the link by text during a call finally works the way it should.
    Louisa HoughtonClient services manager, industrial unit cleaning contractor Baton Rouge, LA

Case studies for this kind of work

All case studies

Risk, reversed

What we put on the line before you do

  • Build fee only after launch

    The $647 build fee is invoiced only after your site is live and you have approved it. Nothing is charged for the build while it is being built.

  • 90+ PageSpeed, fixed at our cost

    Pages we build and host carry a 90+ Google PageSpeed guarantee on mobile and desktop. If a page falls below it because of our work, we fix it at no charge.

  • Local search work continues

    If your site has not started ranking for local searches in your area within 3 to 5 months of launch, we keep doing the search work at no extra charge until it does. The limits are set out in the terms.

  • A launch date you can hold us to

    7, 10 or 15 days from the onboarding call, depending on the plan.

  • Leave on 2 business days notice

    No long contract. Cancel by email before your next invoice date, keep your domain, and get an export of your content within 14 days.

Neither guarantee is a refund; the remedy is the corrective work described in the terms and conditions. All sales are final. Read the guarantee terms.

Questions about cleaning website redesign

Will I lose my current Google rankings?

The redesign is built specifically to avoid that: existing URLs are matched to new equivalents and redirected, and the new site is generally faster and more complete, which supports rankings rather than risking them.

Do I need to give you access to my current site?

Access helps but is not required; the current live site can be reviewed directly to plan the redirect map and identify gaps in service area coverage.

How long does a redesign take compared to a new build?

The same timelines apply, 7, 10 or 15 days depending on tier, since the redesign work runs in parallel with your current site staying live.

What happens to my current domain?

It stays yours and is simply pointed at the new site on launch day; nothing about domain ownership changes during a redesign.

Do I have to rewrite my old content myself?

No. We review your current pages as a reference and rewrite them for the new structure. You only confirm facts we cannot know, such as prices, coverage and anything specific to your team.

What happens to my current Google Ads during a redesign?

They keep running against your current site until launch day, then point at the new pages. A faster, more relevant landing page can lower cost per click and keeps more of your paid clicks from bouncing, though no specific result can be promised.

Will my old blog posts be kept?

Posts that are still accurate and useful are carried over and redirected; thin or outdated ones are reviewed with you. Nothing is deleted without a redirect in place.

Can I add the AI receptionist as part of the redesign?

Yes, by choosing Deep Clean Plus or White Glove Elite. The AI Engine is trained on your services and pricing during the build, which is why those plans launch in 10 and 15 days.

Related services

Honest comparisons

Weighing us against the alternatives?

Most cleaning company owners are also looking at a page builder, a GoHighLevel site, a freelancer or an agency. Each comparison says plainly when the other option is the better fit.

All comparisons in one place

See it built for your business

A live walk-through of the site you would get, in about 30 minutes. Plans from $117 a month, the $647 build fee invoiced only after launch, domain and hosting included.

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